Do your clients truly understand your value? Do you wonder how you monetize that “quick question” you often get from clients? Many accounting firms are rethinking their pricing models and shifting away from billable hours, due in part to evolving client demands, market competition, staff retention, and advancements in technology.

Prospects are demanding upfront pricing in order to shop for the lowest fees, identify which firms offer the most bang for the buck, and weed out the compliance-focused providers from the value-added advisors.

During this informative presentation, our senior product manager for advisory, Will Hill, will review the nuts and bolts of strategically pricing your firm’s services, including the basics of pricing, billing, and scope, pros and cons of value-based pricing versus fixed-fee pricing, and considerations when switching pricing models.

Join us online to learn the ins and outs of maximizing your value to your clients – and adding revenue to your bottom line.

Learning Objectives:

• Determine strategic pricing for your firm's services


• Identify the basics of pricing, billing, and scope


• Outline considerations of switching pricing models